Online shopping has changed the tradition of shopping. Online shopping provides convenience, savings and a number of options at our fingertips. More than any other place online shopping has set it to move more in India. But with lots of online shopping sites in India, how do you choose the best ones? In this blog, we will look at the top 15 online shopping sites in India, to help you to shop smarter.
top online shopping sites in India
1. Amazon – To get all the products around the world
Amazon is India’s Largest Online shopping store as they have A to Z products as mentioned in its logo. From the start, they offered books, and movies and later expanded to categories like Fashion, electronics, baby care, and kitchen appliances.
Amazon offers you a wide range selection of products, same-day delivery/one-day delivery, providing membership benefits, great Indian sales, and a convenient choice of choosing prices of products. So undoubtedly, it is a widely used online shopping site worldwide.
Read: What Is Last-mile Delivery? A Complete Tutorial
| Founded Year | 1994 |
| Founder | Jeff Bezos |
| Headquarter | Seattle, Washington, Arlington, Virginia, and the U.S |
| Monthly visits | 310.2 Million |
| Revenue | $502.191 Billion |
| Website | Amazon |
2. Flipkart – For great shopping and savings
By starting as an online bookstore now Flipkart is the greatest online shopping site in India providing all your daily needs. They have a variety of products like fashion, health, and wellness, electronic appliances, mobile accessories, computer accessories, apparel, and footwear.
By offering heavy discounts on the purchase of bulk products, and cash on delivery options Flipkart has increased its consumers. They are also popular for their Flipkart big billion-day sale on special occasions. You can purchase on Flipkart by using their gift card. It is one of the best online shopping websites in India as they offer you the products at a cheaper price.
| Founded Year | 2007 |
| Founder | Sachin Bansal Binny Bansal |
| Headquarter | Bengaluru, Karnataka, India |
| Monthly visits | 246 Million |
| Revenue | US $7.7 Billion |
| Website | Flipkart |
3. Myntra – Is your Fashion Destination
Myntra is a popular Ecommerce site that sells fashion products to both men and women. All types of accessories, clothing, makeup, and skincare products are available here. They offer you all types of festive and seasonal offers especially since they have end-of-reason sales every year where you can get to purchase the products at a cheaper price.
Easy exchange and return of products are why customers use online shopping sites in India.
| Founded Year | 2007 |
| Founder | Mukesh Bansal Vineet Saxena Ashutosh Lawania |
| Headquarter | Bengaluru, Karnataka, India |
| Monthly visits | 93 Million |
| Revenue | INR 35.01 Billion |
| Website | Myntra |
4. Ajio – For unique styles at affordable prices
Ajio is a popular online fashion retailer based in India that offers a wide range of clothing, accessories, and home decor items. The website is known for its trendy and fashionable products, as well as its frequent sales and discounts.
Customers can easily shop by category or browse through Ajio’s curated collections to find the perfect items to suit their style. Ajio also has a strong customer service team that is available to help with any questions or concerns. In addition to its online store, Ajio has physical stores throughout India.
The company frequently collaborates with top fashion designers to create exclusive collections for its customers.
| Founded Year | 2016 |
| Founder | Nair Vineeth |
| Headquarter | Bangalore, India |
| Monthly visits | 18.7 Million |
| Revenue | $1.7 Million |
| Website | Ajio |
5. Big Basket – For online grocery & fast delivery
Big Basket is an online grocery store that includes groceries, vegetables, and fruits. They decided to make your lives easier by providing all the grocery items at your doorstep. You can get a lot of offers and coupons for the items purchased and the main benefit provided by them is the quality of the vegetables and fruits which comes straightaway from the farm.
Big Basket is India’s best online grocery shopping site and has been widely popular during the pandemic period.
| Founded Year | 2011 |
| Founder | V.S. Sudhakar Hari Menon V.S. Ramesh Vipul Parekh Abhinay Choudhari |
| Headquarter | Bengaluru, India |
| Monthly visits | 10.5 Million |
| Revenue | $1.57 Billion |
| Website | BigBasket |
6. Nykaa – Is your online beauty destination
Nykaa has become the best beauty shopping site in India which provides you with products from soap to expensive luxury products. They have also collaborated with many brands and also launched on their website ( ex; Huda ).
This shopping site also has a youtube channel that provides useful beauty tips and tricks for you. It is the best site for you to purchase skincare, makeup products, and personal hygiene at high discounts.
| Founded Year | 2012 |
| Founder | Falguni Nayar |
| Headquarter | Mumbai, Maharashtra, India |
| Monthly visits | 10.4 Million |
| Revenue | US $480 Million |
| Website | Nykaa |
7. Snapdeal – For unbeatable deals
Snapdeal is one of the largest and most well-known e-commerce websites in India, offering a wide range of products including electronics, home appliances, fashion, and more. The website is known for its competitive prices, fast delivery, and convenient payment options.
Snapdeal has a large selection of products from top brands, making it a popular choice for online shopping in India. In addition, Snapdeal has a customer-friendly return policy, allowing customers to return or exchange products if needed easily.
Like amazon and Firsthub, they provide next-day delivery with free shipping charges. Snapdeal is also a popular online shopping site in India that provides you with deals and offers for restaurants, and travel. Snapdeal has a loyalty program called FreeCharge that rewards customers with points for every purchase they make on the website. These points can then be redeemed for discounts on future purchases or other rewards.
| Founded Year | 2010 |
| Founder | Kunal Bahl Rohit Bansal |
| Headquarter | New Delhi, India |
| Monthly visits | 14.5 Million |
| Revenue | INR 539 crore |
| Website | Snapdeal |
8. Pepperfry – Furniture store at affordable prices
Pepperfry is an online home furnishings retailer based in India that offers a wide range of furniture, home decor, and kitchen and dining products. The website is known for its high-quality products and commitment to sustainability.
Customers can easily shop by category or browse through Pepperfry’s curated collections to find the perfect items to suit their home and style. Pepperfry also has a team of interior designers available to help customers with any decorating questions or needs.
Pepperfry has a wide range of home furnishings and decor products that are environmentally friendly and sustainably sourced. The company also has a “Price Match” policy, where it will match the price of any product found at a lower price on a competing website.
| Founded Year | 2011 |
| Founder | Ambareesh Murty Ashish Shah |
| Headquarter | Mumbai, India |
| Monthly visits | 7.2 Million |
| Revenue | INR 2.47 Billion |
| Website | Pepperfry |
9. Lenskart – Eyewear destination
Lenskart is an online retailer of eyewear based in India that offers a wide range of eyeglasses, sunglasses, and contact lenses at competitive prices. The website is known for its hassle-free shopping experience and convenient home try-on service.
Customers can easily shop by category or use Lenskart’s virtual try-on feature to find the perfect eyewear for their style and needs. Lenskart also has a team of opticians available to help customers with any eyewear-related questions or concerns.
Lenskart has a partnership with many leading eyewear brands, allowing it to offer a wide range of high-quality products to its customers. The company also has a “Buy One, Give One” program, where it donates a pair of eyeglasses to someone in need for every pair purchased on the website.
| Founded Year | 2010 |
| Founder | Peyush Bansal |
| Headquarter | Faridabad, Haryana, India |
| Monthly visits | 3.8 Million |
| Revenue | INR 1,502 crore |
| Website | Lenskart |
10. FirstCry – A world for baby products
FirstCry is an online shopping store that offers kids and baby products. This site has more than two thousand national and international brands. Firstcry brings you the products at an affordable price. This portal includes the category of footwear, toys, books, baby & kids apparel, baby gear, and a special category for maternity.
Firstcry offers Mega Sale, The Big Bang Sale, and Moms Gone Mad Sale. They also have a premium store that offers you the best-selling Indian and International brands with a click.
| Founded Year | 2010 |
| Founder | Supam Maheshwari Amitava Saha Prashant Jadhav Sanket Hattimattur |
| Headquarter | Pune, Maharashtra, India |
| Monthly visits | 8.3 Million |
| Revenue | INR 1,700 crore |
| Website | Firstcry |
11. TataCliq – For authentic products & great deals
TataCliQ offers customers an omnichannel buying experience. This website allows users to buy things online and return them at any of the physical locations. Aside from fashion for men, women, and children. Tata CLiQ sells gadgets and appliances such as mobile phones, tablets, computers, storage devices, personal care products, etc.
Tata CLiQ’s offers of the day include savings on smartphones, gadgets, lifestyle, fashion, and jewellery to enhance your everyday shopping experience.
| Founded Year | 2016 |
| Founder | Vikas Purohit |
| Headquarter | Mumbai, Maharashtra, India |
| Monthly visits | 6.5 Million |
| Revenue | INR 15,979 crore |
| Website | TataCliq |
12. Netmeds – Online Pharmacy & wellness products
Netmeds is an online medical site where you may obtain prescription medications, consultations, lab testing, and other services. The website allows for speedy online shopping and prescription drug delivery. Netmeds is a subsidiary of the Dadha Group, which has been in the pharmaceutical industry for almost a century.
Order medications and a variety of healthcare goods from the convenience of your own home. Netmeds.com provides a wide choice of healthcare products at the stroke of a button. Aside from ordering with the stroke of a mouse, Netmeds offers new and existing users that allow you to save money.
| Founded Year | 2015 |
| Founder | Pradeep Dadha Bruce Schwack |
| Headquarter | Chennai, Tamil Nadu, India |
| Monthly visits | 13.9 Million |
| Revenue | INR 100 crore |
| Website | Netmeds |
13. Shopclues – For unbeatable prices & deals
In 2011, Shopclues was founded. You may shop for gadgets, home appliances, clothing, and personal care products on Shopclues. The website was created to deliver the greatest deals to the people of India.
Shopclues is well-known for offering the best prices in the market. The online marketplace also has a quality assurance mechanism in a place called “Shopclues Surety.” Shopclues guarantee includes up to five badges.
| Founded Year | 2011 |
| Founder | Radhika Aggarwal Sanjay Sethi Sandeep Aggarwal |
| Headquarter | Gurgaon, Haryana, India |
| Monthly visits | 1.1 Million |
| Revenue | INR 97 crore |
| Website | ShopClues |
14. LimeRoad – Fashion & home decor destination
Limeroad is an online shopping store that is well-known for its trendy selection of clothing, accessories, and other items. It was created in 2012 and is headquartered in New Delhi. Limeroad, with over 10,000 companies, is a one-stop shop for customized lifestyle and fashion. Limeroad has built a name for itself by offering celebrity looks at low prices.
Limeroad allows you to find styles comparable to those your favourite celebrities wear. With the curated clothes on the internet, you can dress like your favourite celebrities.
| Founded Year | 2012 |
| Founder | Suchi Mukherjee Ankush Mehra Prashant Malik |
| Headquarter | Gurgaon, Haryana, India |
| Monthly visits | 2.6 Million |
| Revenue | INR 69 crore |
| Website | LimeRoad |
15. Meesho – For reselling & best deals
Meesho is an Indian e-commerce platform that enables small businesses and individuals to sell products online. The platform allows users to connect with wholesalers and manufacturers, and purchase products at discounted rates, which they can then resell on various online marketplaces, such as Facebook and WhatsApp.
This enables users to start their own online businesses with minimal investment and risk. Meesho also offers a wide range of products, including clothing, electronics, and home decor, making it a popular choice for small business owners and entrepreneurs looking to expand their product offerings.
| Founded Year | 2015 |
| Founder | Sanjeev Barnwal Vidit Aatrey |
| Headquarter | Bengaluru, India |
| Monthly visits | 29.5 Million |
| Revenue | INR 3,247 crore |
| Website | Meesho |
Qualities of best shopping sites
The best online shopping sites should have the following qualities:
Wide range of products
A good online shopping site should offer a wide variety of products, including clothing, electronics, home goods, and more.
Competitive prices
The best online shopping sites will offer competitive prices, so you can be sure you’re getting a good deal.
High-quality product images and descriptions
A good online shopping site should provide detailed product images and descriptions, so you can make an informed decision about what to purchase.
Positive customer reviews
Reading customer reviews can give you a good idea of the quality of the products and customer service offered by an online shopping site.
Secure checkout process
The best online shopping sites will have a secure checkout process, with encryption to protect your personal and financial information.
Fast and reliable delivery
Good online shopping sites should have fast and reliable delivery options, so you can receive your purchase in a timely manner.
User-friendly interface
A well-designed website should be easy to navigate, with clear categories and a search function that makes it simple to find what you’re looking for.
Good customer service
The best online shopping sites should have a dedicated customer service team that is available to answer any questions or concerns you may have.
Mobile-friendly
With the increasing use of mobile devices for online shopping, it’s important to choose a site that is mobile-friendly and easy to use on a small screen.
Easy return and refund policy
A good online shopping site should have an easy return and refund policy, so you can return or exchange any items that don’t meet your expectations.
Growth of Online shopping sites in India
The Ecommerce sites in India have been on the rise in recent years, and that trend is expected to continue with sales expected to reach $74.8 billion in 2022. Thanks to an increase in internet and smartphone usage, as well as a rise in digital literacy and the government’s push towards digitalization, more and more consumers, are turning to online shopping.
The COVID-19 pandemic has only accelerated this shift, and the emergence of new variants could further encourage people to shop online. According to GlobalData’s Ecommerce Analytics, Ecommerce payments in India are expected to see a compound annual growth rate of 18.2% between 2021 and 2025, reaching $120.3 billion in 2025.
In short, the future of shopping in India is digital! The below graph shows the growth of online shopping sites in India.
The online retail scene in India is expected to explode in the coming years, with Boston Consulting Group predicting that online spending will grow nearly six times to reach $300 billion by 2030.
This growth will be driven by an increase in both digitally-influenced shoppers and online shoppers, as more and more people in India turn to the Internet to shop. Get ready for a retail revolution in India!
India is a digital shopping paradise! With some of the most affordable data and smartphone plans around, more and more people in India are getting online and spending money on Ecommerce sites and digital channels.
India is now home to the second-largest digital economy in the world in terms of the number of internet users. So if you’re in India and looking to score some amazing deals on the web, now is the time to start shopping!
List of 75 Online shopping websites in India ranked by monthly user visits
| S. No | Online Shopping sites | Monthly Visits |
| 1 | Amazon | 325.2 M |
| 2 | Flipkart | 188.3 M |
| 3 | Udemy | 102.7 M |
| 4 | Myntra | 99.1 M |
| 5 | Sephora | 55.9 M |
| 6 | MakeMyTrip | 50.7 M |
| 7 | Ajio | 48.5 M |
| 8 | 1 mg | 48.3 M |
| 9 | Meesho | 30.0 M |
| 10 | Jiomart | 24.2 M |
| 11 | Croma | 20.5 M |
| 12 | Netmeds | 14.6 M |
| 13 | Snapdeal | 14.4 M |
| 14 | Nykaa | 14.3 M |
| 15 | Practo | 13.3 M |
| 16 | Pharmeasy | 12.5 M |
| 17 | Firstcry | 11.7 M |
| 18 | Bigbasket | 11.6 M |
| 19 | Tata Cliq | 11.3 M |
| 20 | Yatra | 8.7 M |
| 21 | Decathlon | 8.4 M |
| 22 | Cashkaro | 6.7 M |
| 23 | Lenskart | 6.0 M |
| 24 | Mamaearth | 4.7 M |
| 25 | Ferns N Petals | 4.6 M |
| 26 | My glamm | 4.5 M |
| 27 | Purplle | 4.5 M |
| 28 | Shoppersstop | 4.0 M |
| 29 | Bewakoof | 3.7 M |
| 30 | Pepperfry | 3.4 M |
| 31 | Dineout | 3.0 M |
| 32 | blinkit | 2.9 M |
| 33 | Shopsy | 2.8 M |
| 34 | Medplus Mart | 2.8 M |
| 35 | Zivame | 2.5 M |
| 36 | Max Fashion | 2.5 M |
| 37 | nn now | 2.4 M |
| 38 | bluestone | 2.2 M |
| 39 | Healthkart | 2.2 M |
| 40 | The Souled Store | 2.3 M |
| 41 | Zepto | 1.8 M |
| 42 | Clovia | 1.7 M |
| 43 | Candere | 1.7 M |
| 44 | Urban Ladder | 1.7 M |
| 45 | Limeroad | 1.7 M |
| 46 | Mirraw | 1.6 M |
| 47 | Biba | 1.5 M |
| 48 | FabIndia | 1.4 M |
| 49 | Urbancompany | 1.3 M |
| 50 | Freekaamaal | 1.3 M |
| 51 | Manyavar | 1.2 M |
| 52 | Utsav fashion | 1.0 M |
| 53 | Dunzo | 757.7 K |
| 54 | Licious | 716.6 K |
| 55 | nearbuy | 687.6 K |
| 56 | Paytm Mall | 685.3 K |
| 57 | Forever 21 | 672.2 K |
| 58 | Crocs | 669.0 K |
| 59 | W for Women | 451.3 K |
| 60 | ITC store | 416.7 K |
| 61 | naaptol | 394.3 K |
| 62 | Hometown | 347.2 K |
| 63 | Faballey | 306.4 K |
| 64 | Indiacircus | 268.0 K |
| 65 | The Man Company | 255.6 K |
| 66 | Chumbak | 169.3 K |
| 67 | Printland | 163.9 K |
| 68 | brandfactory stores | 143.3 K |
| 69 | Craftsvilla | 115.7 K |
| 70 | giftalove | 112.3 K |
| 71 | Shoppre | 87.8 K |
| 72 | Koovs | 77.0 K |
| 73 | Yebhi | 18.3 K |
| 74 | abof | 18.0 K |
| 75 | Voonik | 10.0 K |
Final Takeaway
Online shopping is a game changer for most consumers in India. As it provides a lot of options, more convenient shopping and lots of savings. Whatever you might want from fashion, home products, electronics or anything you name, the top 15 online shopping sites in India have you covered. So start exploring these online shopping sites and discover the best sites that suites your needs.
Online shopping sites FAQ
What is the best online shopping site in India?
Amazon
Flipkart
Myntra
What products are sold most in India?
Apparels
Mobile phones
Books
Stationery
Consumer electronics
Which is the No 1 online shopping site?
Amazon
Flipkart
Aliexpress
eBay
What are the cheapest online shopping stores?
Amazon Fashion
YesStyle
Zara
Urban Outfitters
REVOLVE
What is the best online shopping brand in India?
Levi Strauss & Co
Pepe Jeans
Lee
Wrangler
PVH
FabIndia
Which online shopping site is best for sarees?
In India, some top online shopping destinations for sarees include Amazon India, Myntra, Flipkart, Craftsvilla, Ajio, and Mirraw.
Are there any online shopping sites that offer free shipping?
Many online retailers offer free shipping with a minimum purchase amount or for customers who have a membership program like Amazon Prime, Walmart+ etc.
What are the best online shopping sites for clothing and fashion?
Some popular online clothing and fashion retailers include Zara, H&M, ASOS, Forever 21, and Nordstrom.
