The pharmaceutical industry has always been as chaotic as we can imagine. Though we were all pleased with the wholesale and retail market structures provided by the pharmaceutical industry, the digitalization of the same was evident. As a result, it occurred.
With the digitalization of the medical industry, we can now order medicines online from a variety of eCommerce medical stores and have them delivered without any hassles. PharmEasy is one of the major players that facilitates online medication ordering.
PharmEasy has created a healthcare delivery platform to simplify and modernize the Indian healthcare system. The platform keeps patients in touch with a variety of local pharmacy stores and outlets. Today, data and technology are the driving forces behind a robust health and well-being ecosystem, and PharmEasy is leveraging both to improve healthcare in India.
If you’re curious about what pharmeasy does, it is an online pharmacy that handles the hassle-free delivery of medicines as well as other medical equipment. Purchasing medications online has thus become convenient and simple through PharmEasy. Thousands of customers receive medicine and other medical equipment from the company every day.
Continue reading to learn more about PharmEasy’s story.
What is Pharmeasy?
PharmEasy is a consumer healthcare “super app” that provides on-demand, home-delivered access to a wide range of prescription, over-the-counter (OTC) pharmaceuticals, other consumer healthcare products, comprehensive diagnostic test services, and teleconsultations, thereby meeting their healthcare needs.
About and How it Works – PharmEasy
PharmEasy is an Indian e-pharmacy company where you can purchase medicines and other healthcare-related equipment.
When a prescription is uploaded to PharmEasy, it is routed to a nearby drugstore.
The company uses a mobile app📱 and web technology to provide its customers with high-quality healthcare products and essentials at reasonable prices.
You would be thinking, “Ah, discounted products, they must be of poor quality.” But, no, a discount has nothing to do with a reduction in quality. The pharmacy offers high-quality products on par with those found in reputable pharmacies and medical stores.
After PharmEasy sends your medical prescription to the pharmacy, a delivery agent collects the medications from the pharmacy while following all of the precautions and guidelines. After that, your order is packaged and delivered to your door.
Startup Story – PharmEasy
The idea for an online pharmacy came from Dharmil Sheth, the founder of PharmEasy, and his doctor friend, Dr. Dhaval Shah. Both consented to the potential of technology in the healthcare sector, and it was this belief that gave birth to PharmEasy in 2014. At the moment, the company supplies nearly 98% of Indian pin codes.
The company wanted to achieve its mission of providing everything related to healthcare at the doorstep, which it is always on the verge of accomplishing. Digitization has become an essential component of the healthcare industry in India.
Every step in the industry has been digitized, from scheduling a doctor’s appointment to delivering reports and medicines. For this initiative, e-pharmacies like PharmEasy deserve a lot of credit. Because of these e-pharmacies, India’s “health commerce industry” is expanding at unprecedented rates.
Tagline of PharmEasy
“ Take it easy PharmEasy ”
Products Offered by PharmEasy
Medicine
India’s No. 1 Medicine Delivery App
The idea of medicine home delivery has taken the PharmEasy online medicine delivery app. You can browse an immense range of medicines using the PharmEasy online medicine delivery app. Each medicine come across a 3-step quality control process.
Whatever your medication needs 💊are, you will find them in this online pharmacy.
All you have to do now is add it to your cart🛒, place your order, and your order will be delivered quickly. Because we understand how important time is in any treatment, India’s most popular online medicine delivery app ensures that you receive your medications in record time. Sit back and relax as we deliver all of your medical supplies to your door.
With their scheduled refill reminder, you don’t even keep track of your refill dates.
They also provide great offers, with added discounts and massive e-wallet cashback on purchasing medicines!
Online Medicine
Worn out from walking to your local pharmacy? Worried that going out is unsafe at these times? PharmEasy, India’s most trusted online medicine app, allows you to order medications online. With over 1 lakh medicines in stock, you are sure to find what you need, and at a reasonable price!
Furthermore, your favorite online medical store adheres to extremely strict sanitization standards. PharmEasy takes customer and employee safety very seriously.
Reasons to use PharmEasy to buy medicine online
Here are a few reasons why you should order medications online using the PharmEasy app:
- Express delivery
- 1lakh+ medicines available
- 1,200+ cities and 20,000+ pin codes served
- Cash on delivery option available💵
- Attractive offers
- Stringent quality checks
- Cashback option through wallet
- Gained the trust of more than 10 million users who have made an online order through PharmEasy
Healthcare
PharmEasy is notable in the online purchase of OTC or healthcare products, as well as other daily necessities. You can purchase healthcare requirements such as medical devices and nutritional supplements by availing of a huge discount of 80% offer.
Why prefer PharmEasy?
- 8400+ brands
- Delivery to 22000+ pin codes
- 35K products in stock
- Delivered to 50 lakh + families
- Over 2M customers served
PharmEasy popular categories
They have products across a range of categories and products, some of which are:
Devices
| Oximeter |
| Thermometer🌡️ |
| Inhaler |
| Blood pressure monitor |
| Glucometer |
Personal care
| Bath products |
| Skincare essentials |
| Razor blades |
| Toothpaste and toothbrush |
| Wet wipes |
| Lip balm |
| Face masks |
| Hand sanitizer |
Nutrition and fitness supplements
| Health drinks |
| Nutritional powder |
| Nutrition tablets/capsules |
Ayurvedic Care
| Aloe vera juice |
| Moringa capsules |
| Garlic capsules |
Home care
| Disinfectant spray |
| Phenyl |
| Dishwashing liquid |
Baby and mom care🍼
| Diapers |
| Baby bath products |
| Infant formula food |
| Mother’s health drinks |
| Diaper rash creams |
| Baby wipes |
PharmEasy top brands
| Accu-chek |
| Dettol |
| Horlicks |
| Baidyanath |
| Sebamed |
Lab test
Booking made simple
Diagnostic testing is one of the most popular services provided by PharmEasy. Pathological tests are required for a variety of reasons. But, before making a reservation, they wonder if the diagnostic center can be trusted to provide accurate results and how long they will have to wait in line to be tested.
To avoid these complications, PharmEasy has established a large network of reputable pathological laboratories in India. Thyrocare is one such laboratory. They provide you with access to a large network of diagnostic laboratories with Thyrocare on board.
They also provide sample collection at your home. Say goodbye to the stress of figuring out where to book diagnostic tests and embrace the PharmEasy way.
Lab tests delivered to your door
PharmEasy provides a doorstep collection to relieve your worries. The technician will visit your home to gather samples. All safety precautions are followed. To avoid contamination of samples and the spread of diseases, a new collection kit and/or needle will be used.
To transport your samples, they use special ice boxes that meet NABL standards. The reports will be delivered to you via the internet. This means you won’t have to go to the diagnostic lab to pick up your results.
How to book diagnostic tests online?
It is simple to book a test on PharmEasy.
- On the PharmEasy website or app, visit https://pharmeasy.in/diagnostics or click👆 on Lab tests.
- Upload your prescription or use the search box🔎 to find the lab test.
- You can also call the customer service team at 7022000900 and they will book for you.
How to book for pathology test?
Online diagnostic tests work like clockwork. You will receive a confirmation email and SMS once you have booked the pathology test you require with the diagnostic center of your choice.
The backend support team may also contact you to confirm the reservation.
Following this, a PharmEasy expert technician will arrive at your location at the designated time and collect your sample for processing at the cutting-edge labs.
Reports will be sent to you via SMS and will also be available in your app/web account.
Reasons to book PharmEasy lab tests
- Timely and accurate reports
- Certified & 100% Automated labs
- Up to 70% OFF
- 500+ tests and health packs to choose from
- Safe home sample collection
- 2 lac+ happy customers
PharmEasy offers & coupon codes
PharmEasy is one of India’s top online healthcare platforms, allowing you to save money on your medications and healthcare needs daily. PharmEasy is your one-stop shop for all of your healthcare needs, from finding the prescribed medicine you require to the wellness product that is best suited to you.
Their partner retail pharmacies’ low prices allow you to focus on your and your family’s health while we look after your budget. They have got the best offers on a variety of healthcare products.
Every day, new PharmEasy coupons and other exciting offer codes are added. Simply enter the PharmEasy coupon code to take advantage of the best deals and offers. PharmEasy also provides fantastic payment and cashback deals to both new and existing users.
| The first three medicine orders receive a 25% discount |
| Thyroid profile, lipid profile, HbA1c, and Vitamin D all for Rs. 149 |
| Flat 25% off on first 3 medicine orders |
| Buy 3 Health checkups worth Rs. 1499 each and pay for only 2 |
PharmEasy Business Model
PharmEasy ships medicines and other medical supplies to Indian towns and cities. It’s similar to Grofers in medicine. PharmEasy’s pin codes are used to locate pharmacies closest to the customers.
Customers can order items from PharmEasy’s website or via its mobile app. They are eligible for discounts of up to 20% if they order through the mobile app, which increases brand recognition and brings new customers to PharmEasy.
PharmEasy is an e-pharmacy with mostly online processes that act as a three-way link between buyers, suppliers, and the distribution network.
Buyers
PharmEasy is a ready platform where buyers can search for and purchase medicines or healthcare accessories online.
Suppliers
PharmEasy works with a variety of local suppliers and medical shops, all of which assist the company in organizing its stocks and keeping them live online. Furthermore, the company generates revenue from diverse pharmaceutical companies that want to promote their products as featured brands online and on the PharmEasy app.
Distribution Channel
PharmEasy operates with a large distribution network that spans the entire country. This enables the company to deliver its products to a diverse range of pin codes across India.
The company does not deliver Schedule H drugs due to various rules and regulations imposed by the Indian government.
Why do people avoid e-pharmacies? According to research, most people do this because they are unsure where the medicines are coming from. PharmEasy is permanently dispelling this myth!
PharmEasy – Revenue
According to the fiscal year 2021 financial reports, PharmEasy has set another record of growth with a 220% increase in revenues to Rs 2,360 cr in FY21 from Rs 737.4 cr in FY20.
Revenue Model – PharmEasy
PharmEasy makes money primarily by displaying sponsored results from various pharmaceutical entities. Such advertisements can be found on the home pages of such organizations.
Advertising is a major source of revenue for this e-pharmacy, and it is used to its full potential. Furthermore, with new-age strategies, you can now market your brand and advertise your products, services, or business for little or no money.
PharmEasy’s revenue is also boosted by attractive discounts. Furthermore, PharmEasy profits from customer commissions on healthcare products and medicines sold through the platform. The brand also profits from the delivery fees that are levied on the products.
PharmEasy – Acquisitions
| September 14, 2021 | 1. Acquired majority stakes of Bangalore-based healthcare supply chain management company, Aknamed for an initial investment of Rs 308 crores ( $41.90 mn) 2. It will acquire Aknamed completely in a few months which is estimated around Rs 1000 crores ( $136.04 mn ) |
| June 26, 2021 | 1. Acquired Thyrocare a fully automatic diagnostic laboratory that claims to be the 1st of its kind in India. 2. PharmEasy has acquired 66.1% stakes with a deal size of Rs 4564 crores ( $620 mn ) |
| May 25, 2021 | Acquired majority stakes in Medlife an online medicine supplier from Bangalore, India which facilitates home delivery valued at $250 million. |
PharmEasy – Competitors
| Tata 1Mg |
| Ranger Health |
| Medibuddy |
| Myra Medicines |
| Hello Hear |
| BrownPacket and more |
| Netmeds |
In addition, other hospitals and chains, such as Apollo Pharmacy, are attempting to increase overall sales through their online platform as well as their brick-and-mortar locations. The majority of the companies mentioned here are attempting to strengthen their online medication delivery system. The majority of them, however, is trailing PharmEasy.
Funding and Investors of PharmEasy
| Date | Series | Amount | Investors |
| March 1, 2016 | Series A | $5 Million | Bessemer Venture Partners |
| March 30, 2017 | Series B | $16 Million | Bessemer Venture Partners |
| April 25, 2017 | Series B | $2 Million | Bessemer Venture Partners |
| February 28, 2018 | Series C | $27.23 Million | Eight Roads Ventures India, F-Prime Capital, and others |
| September 11, 2018 | Debt Financing | $5.44 Million | InnoVen Capital and more |
| September 26, 2018 | Series C | $50 Million | Eight Roads Ventures India and Others |
| November 27, 2019 | Series D | $220 Million | Temasek Holdings, Eight Roads Venture, Orios Venture Partner, Light Rock, KB Financial Group, and Fundamentum |
| April 7, 2021 | Series E | $390 Million | Prosus Ventures, TPG Growth, and others |
| June 17, 2021 | Secondary Market | $20 Million | B Capital |
| July 7, 2021 | Series F | $500 Million | Arokiaswamy Velumani |
| October 18, 2021 | Pre-IPO Round | $354 Million | Amansa Capital, Fundamentum, Steadview Capital, Abu Dhabi’s sovereign wealth fund ADQ, and more |
| November 1, 2021 | Private Equity Fund | $354 Million | VestinWolf Capital Management |
Collaboration with Pharmeasy or Seller
Pharmeasy Startup is a business partnership that grows your business through the online presence of pharmacy stores. You must complete the Personal Information and the Pharmacy Store information. The company will assist you in growing your business and expanding your customer base.
A Four-step process for getting listed on PharmEasy
- Submit your pharmacy store information.
- Provide license and GSTIN information.
- Sign the services contract.
- You can also easily apply from the PharmEasy website/app and click on the ‘Partner with us’ portal.
Wrap Up
Finally, there’s no recipe for success, as PharmEasy demonstrates. From being an unfamiliar candidate in the online pharmacy space to becoming a well-known brand, Dharmil Sheth-founded PharmEasy has overcome numerous challenges to reach the pinnacle of success.
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Frequently Asked Questions ( FAQ )
Is PharmEasy better than 1mg?
More importantly, PharmEasy has a clear advantage in how frequently customers order — on average, 12% more frequently than 1mg. PharmEasy enjoys a 40% premium over 1mg even on average order values or ticket size.
Which is the best Indian Pharma Company?
Sun Pharmaceutical Industries Ltd.
Cipla Ltd.
Divis Laboratories Ltd.
Dr. Reddy’s Laboratories Ltd.
Apollo Hospitals Enterprise Ltd.
Who is the CEO of PharmEasy?
Siddharth Shah, an IIM-Ahmedabad graduate, is the CEO of API Holdings, which owns PharmEasy and recently announced the acquisition of the diagnostic chain Thyrocare.
Which medicine app is affordable?
Practo
1mg
Apollo 24/7
PharmEasy
MedPlus Mart
Who is the Largest Pharmacy Retailer?
Walgreens Company
