Manish Tiwary, Amazon India’s Vice President responsible for the e-commerce giant’s consumer business, will now take on the position of Country Manager for consumer business in India.
Synopsis – Amazon India promotes Amit Agarwal
| Amazon India Promotes Amit Agarwal, a former vice president of Amazon.com Inc., is also a member of CEO Jeff Bezos’ S Team. |
Amazon.com, Inc., based in the United States, has promoted India CEO Amit Agarwal to senior vice president (SVP), giving him one of the company’s few SVPs internationally, according to a source.
The meatier role is expected to be a reward for Agarwal’s successful attempts to organically grow the Indian business despite the existence of well-entrenched local rivals.
Agarwal, on the other hand, will continue to lead Amazon India, according to a company official. His current title is vice president and national manager for Amazon India.
The representative did not reveal the actual number of SVPs at Amazon worldwide but stated that Agarwal is currently the sole one in India.
The representative stated that his job will be “greater” now, but did not elaborate.
Agarwal was accepted into Amazon founder and CEO Jeff Bezos’ core team, S-team, in April 2016.
There were rumours that Agarwal will be transferred to the Seattle headquarters for a global role.
Amazon plans to increase its investment in India as it competes with domestic e-commerce giants Flipkart and Snapdeal.
Agarwal told The Economic Times that the company “has demonstrated a huge expansion in 2017,” investing substantially in technology, infrastructure, and innovation.
Amazon injected new capital into its India arm, Amazon Seller Services, bringing the company’s total investment in the corporation to more than Rs 7,000 crore ($1.07 billion). Its investment was made at a time when Amazon was losing Rs 600 crore per month and had spent over $1 billion in its fight against Flipkart in 2016.
According to the report, Amazon’s seller base increased by 160% in 2016 to 140,000, and the company is adding 180,000 products every day. It was claimed that Amazon has 120,000 vendors on its site.
In 2014, Amazon.com, Inc., which entered India in 2013, invested $2 billion in its Indian business. Its founder and CEO, Jeff Bezos, invested another $3 billion, bringing the total investment in the country to $5 billion.
Amazon is expanding its presence in India beyond e-commerce. It has entered the beauty services industry, created the video-streaming service Amazon Video Prime India, and even launched Launchpad, a platform for innovators to advertise their products to clients across the country.
Agarwal graduated from the Indian Institute of Technology Kanpur and earned a master’s degree in computer science from Stanford University.
According to the spokesperson, Manish Tiwary, Vice President at Amazon India in charge of the e-commerce giant’s consumer business, will now take on the duty of Country Manager for consumer India’s business and will continue to report to Amit.
His new title at Amazon India would be Country Manager, India Consumer Business. Gopal Pillai assigned Manish the additional task of seller business in 2020.
So far, Bezos has invested billions of dollars, allowing Amazon to surpass local rival Snapdeal. He is still trailing market leader Flipkart, which relaunched its business after investor Tiger Global took over from founders Sachin and Binny Bansal.
Agarwal would also confront competition from Chinese leading company Alibaba, which has invested in Paytm’s e-commerce endeavour and developed Paytm Mall, which is similar to T Mall, which also developed to dominate China’s e-commerce sector.
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